Working closely with a prominent Chinese record label, Festival Republic and GoToLive, we designed and executed a live showcase at Tempest Bar overlooking Brighton Beach that sought to introduce the UK music industry to the world of ‘C-Pop’ and demystify pathways into Mainland China as an emerging market through a networking drinks reception.
We handled everything from budget, travel, accommodation, visas, set design, accreditation and marketing to allow its Chinese roster to finally share a stage with its UK and European counterparts.